Storm Guard Looks to Attract Franchisees in Alabama
- Trusted Roofing and Construction Brand Plans Growth Across the South -
FORT WORTH, Texas -- Storm Guard – an innovative and ...
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Franchise Your Existing Business!
Do you have an existing business and ever wondered if it would make a good franchise? West Star Franchise Group can help you determine if franchising your business makes sense.
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The Real Power In Franchise Validation
There are many critical stages to researching a franchise and determining if it's truly the right opportunity for you, but few are as valuable as a stage called validation.
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Top Down Vs Bottom Up Franchises
With over 2,000 franchise opportunities to choose from researching for the best opportunity can be a confusing and overwhelming task.
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Why On Earth Would I Pay A Franchise Fee?
In dealing with clients, without a doubt the most common objection to choosing to purchase a franchise is the concept of paying a franchise fee.
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Gotcha Covered opens fourth location in Tennessee
- Leading window treatment franchise to provide premium window treatments, consultation services to Chattanooga residents ...
Read MoreDeka Lash Pairs Tech and Beauty to Deliver Exceptional Customer Journey
- National Brand Shapes Business Model around Industry Technology -
PITTSBURGH -- Deka Lash, is a tech-based beauty company ...
Franchise Dictionary Magazine Articles by Jessica Melendez
Forward March: Veterans aim for civilian success as business owners
I am honored to work closely with men and women in the armed forces....
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Mom's Best Friend?
Many franchises cater to the needs of working mothers. For lots of career-driven women, the thought of going back to work after maternity leave can be exciting and overwhelming....
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THE PROS+CONS of an EMERGING BRAND
In my business, WestStar Franchise Group, time and time again I have heard, "Not that brand because it's too new, I want a more seasoned brand with tenure." ....
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Magic Moment
What happens when the right person pairs with the right franchise. As a Certified Franchise Consultant, I often work with amazing people....
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Get ROLLING!
Mobile businesses are changing franchising. Remember these lines from the song Proud Mary? “Left a good job in the city... Big wheel keep on turnin’”....
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Building Relationships: Marketing your business at a local level
Relationships are the heart and soul of a business and crucial to its survival....
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Move Over, Guys!
Women step into the home-services field. Women are game changers in franchising and particularly in the home-services industry.....
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The Art of Matchmaking
Not all perfect matches are about couples in love. The franchise industry has its own set of Cupids, otherwise known as franchise consultants, and they, too, are skilled in the art of matchmaking....
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Step out of your comfort zone
I have often compared a franchise consultant to a psychologist because both professionals observe, interpret, and record the client's objectives and desired outcomes....
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Q & A: Jessica Melendez on vetting franchisors
Working as a broker, I put together a template of questions for my candidates to use when talking to franchisors....
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